Alyssa Navarrosa
GEO & SEO Content Strategist
I help brands get found in Google and cited by AI.
Featured on
Projects built for the future of search.
GEO | Content Strategy
How I Built a GEO-Ready Content Strategy from Scratch
Problem: GreenSip had useful content, but it wasn’t structured clearly enough for AI systems to surface or cite.How I solved it: I rebuilt the page structure with question-led headings, wrote a 57-word answer capsule, and added validated schema and FAQs to improve visibility in both Google and AI search.
GEO | Content Strategy
How I Audited a Brand's AI Visibility
Problem: Otter.ai had a strong product, but weak AI visibility because key pages were hard for AI systems to read, interpret, and cite.How I solved it: I audited the site, identified where visibility was breaking down, and rewrote core pages with direct answers, stronger proof, and clearer author signals to make them more citation-ready.
SEO | Content Strategy
How I Built a 90-Day Content Strategy for a Legal Tech Platform
Problem: Filevine had authority, but competitors were winning search visibility on valuable topics they hadn’t covered yet.How I solved it: I mapped a 5.8x keyword gap, built a 90-day roadmap targeting 2,890 monthly searches, and structured each topic to support both traditional rankings and AI Overview visibility.
Technical SEO
How I Audited a SaaS and Built a Fix Plan for Falling Traffic
Problem: Contractor Foreman was gaining keywords but still losing traffic, pointing to deeper technical and visibility issues.How I solved it: I uncovered performance bottlenecks, weak link equity, and missed ranking opportunities, then turned the findings into a focused 30-, 60-, and 90-day action plan.
GEO | Content Strategy
How I Rewrote a Homepage So AI Tools Could Finally Cite It
Problem: Bluetext had 16 years in the industry and real authority but when someone asked ChatGPT or Perplexity for the best B2B branding agency in DC they didn't come up because their homepage gave AI nothing to work with.How I solved it: I audited the site, confirmed the gaps, and rewrote the homepage with a direct answer at the top, headings rewritten as questions, two self-contained FAQs, and author signals that tell AI who wrote the content and when so AI tools can finally cite them.
Ways to make your content perform in Google and AI.
Most brands are still publishing for Google alone. I help you close the gap between ranking in search and being cited in
AI-generated answers.
Free Audit
Get a free audit of your site’s visibility in Google and AI. I’ll review what’s unclear, what’s missing, and what to fix first.
AI Visibility Audit + Action Plan
For brands that want to understand why their content is not showing up in Google AI Overviews, ChatGPT, or Perplexity before investing in more content.
What's included:
AI visibility gap analysis
Homepage and key-page audit
Content structure review
Citation opportunity review
Schema and FAQ checks
Prioritized action plan
Ongoing GEO + SEO Content Support
For brands that want continued strategy and execution to improve visibility across Google and AI without building an in-house content team.
What's included:
Monthly GEO and SEO strategy
Keyword and topic planning
Content briefs, rewrites, or optimization
AI citation optimization
Content structure improvements
Reporting and next-step recommendations
Not sure where to start?Send me your site and I’ll tell you which offer fits best.
My Process
Audit
I start by looking at what Google and AI systems currently understand about your site, where visibility breaks down, and what is holding content back.
Gap
I find the exact gaps between where you are and where you should be. Not assumptions. Data from Semrush, Ahrefs, Screaming Frog, and AlsoAsked.
Build
I prioritize the highest-impact fixes first, whether that means rewrites, structure changes, schema, briefs, or new content planning.
Report
You get clear before-and-after documentation, what changed, why it mattered, and what to do next.
FAQs
What is GEO and how is it different from SEO?
SEO helps your content rank on Google. GEO structures your content so AI tools like ChatGPT, Perplexity, and Google's AI Overviews can read and cite it as a trusted answer. Both matter. Most brands are only doing one.
How do I know if my content is showing up in AI search?
Tools like SEMrush's AI Search Health and Otterly report show your readiness score and summary block rating. If either is low your content is not being cited. That's usually where I start.
How long does it take to see results?
GEO rewrites can improve AI citation visibility within days of publishing. SEO results typically move within 30 to 60 days depending on your site's current health.
Do you write the content or just strategize?
Both. The GEO Audit and GEO + SEO Monthly are strategy and optimization focused. The Full Content System includes writing and publishing end to end.
What does the first month look like?
It starts with an audit. I find the gaps before touching anything. From there you get a prioritized plan and we move in order of impact.
Making Brands Visible on Google and AI
I started in SEO content, helping grow a US tech and wellness blog through long-form articles, first-page rankings, and stronger organic visibility. Then search changed.Brands could still rank in Google and be completely missing when buyers asked ChatGPT, Perplexity, or Google AI the same question. That usually wasn’t a quality problem. It was a structure, clarity, and retrieval problem.That’s the gap I solve now.I help brands turn strong content into content that is easier for both search engines and AI systems to understand, surface, and cite. My work is best suited to B2B SaaS teams, funded startups, and content-led brands that already care about search and want their content to perform in the next version of it.If your content should be doing more in Google and AI, let’s talk.
Specialized in GEO, AEO, SEO, content strategy & GA4.
Let’s make your content easier to find.
Say Hi!
Check out my latest articles!
If your brand isn’t showing up where it should in Google and AI, start with a free audit.
